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Edward Hobson

Profile overview

As Head of Design and Innovation Effectiveness, Edward can help your company grow by advising on your innovation journey, prioritising a people-centred approach to innovation, and highlighting the opportunities and insights generated by gaining insight to people’s needs and challenges, behaviours and motivations.

Edward has particular experience working across sectors, largely relating to people and cities, specifically across construction, infrastructure, transport & mobility, energy and resource circularity, but always using design to provide a framework for R&D.

Prior to KTN, he worked across built environment sectors, from designing the strategic integration of city initiatives, through to ensuring a strong citizen role in the development of places. He has experience of working across the public, private and charitable sectors, in a variety of design, policy, research and practice roles. He was a Director of the environmental think tank, Green Alliance, and previously led the sustainable design programme at CABE, the government’s former advisor on Architecture and the Built Environment. He is a Built Environment Expert for the Design Council.

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